Introduction

Promosalons Colombia is the result of a partnership between Promosalons and the French Chamber of Commerce and Industry in Colombia (CCIFC). The CCIFC is a strategic partner dedicated to the promotion of French trade shows in Colombia as well as to the accompaniment and support of Colombian entrepreneurs during their participation in these events: organisation of professional visits, organisation of business meetings during the shows, logistical support during the trip, help with translation during the stay in France, entry formalities in the Schengen area.
Trade shows

SILMO

19/09/2025
Paris Nord Villepinte
For SILMO Paris 2022, two representatives of Colombian optical companies will attend the fair for its entire duration with the help of the "Top Buyers" subsidy. These two entrepreneurs will attend SILMO Paris 2022 in order to have a global vision of the sector and to be able to share with high-level international experts. We are currently carrying out a digital communication campaign while strategically monitoring the Colombian press and social media trends.

SPACE

16/09/2025
Rennes - Parc des Expositions
France is known for its dynamic agricultural sector, as is Colombia, which is particularly active in agricultural exports. Indeed, Colombian entrepreneurs are very attracted by this aspect of France: with its industrialised and efficient agriculture, it can be considered a source of inspiration for Colombia. This is why we promote all the advantages of French agriculture to Colombian stakeholders through communication campaigns on social networks.

SIAL Paris

17/10/2026
Paris Nord Villepinte
For SIAL, this year we created a marketing campaign with the help of a communications agency to attract Colombian visitors. We regularly post on the Promosalons Colombia and CCIFC social networks, as well as running email campaigns. The ideal is to reach as many potential visitors as possible and attract food industry players to generate business opportunities for both countries.

MAISON & OBJET

16/01/2025
Paris Nord Villepinte
Colombian architects and interior design professionals (including "Top Buyers") will visit France at M&O to discover opportunities and do business in Europe. France is an inspiring place where it is easy to meet experts in the field of architecture and design. We carry out emailing campaigns to promote the fair to our entire network of partner companies.

VINITECH SIFEL

26/11/2024
Bordeaux - Parc des Expositions
We are exploring the wine market in Colombia to target companies and individuals who could benefit from a visit to Vinitech-Sifel and generate potential business relationships. Indeed, France enjoys great prestige in the wine sector, which attracts many Colombians interested in the sector. We have implemented a marketing strategy to promote the fair: emailing, social media and direct outreach campaigns.