Introduction

Established in 1968, the Italian office of Promosalons promotes numerous international trade fairs every year. Our team is composed of 11 people with significant experience in international promotion.

Services offered:

  • Promotional campaigns to visitors, buyers and exhibitors of French trade shows (direct marketing, press relations, public relations, web marketing);
  • Market research and sectoral analysis;
  • Development of international editions of French trade shows;
  • Identification, contact and retention of Italian exhibitors.
Our team
  • Lorena BREGA, Assistant Delegate
  • Maria Teresa AJROLDI, Promotion Manager
  • Anna DEL PRIORE, Promotion Manager
  • Eleonora FERRARI, Sales Manager
  • Donatella FIORAVANTI, Sales Manager
  • Manuela FORNARA, Promotion Manager
  • Stefania GEMELLI, Promotion Manager
  • Guia LIPPI, Sales Manager
  • Rosy Luciano, Administrative Officer
Trade shows

MAISON & OBJET

16/01/2025
Paris Nord Villepinte
Explore the best in interior design and furnishing solutions, by style

GOURMET SELECTION

21/09/2025
Paris Expo - Porte de Versailles
The professional meeting place for the delicatessen industry

SILMO

26/09/2025
Paris Nord Villepinte
Leading annual event for the optics and eyewear industry

EQUIP AUTO Lyon

28/09/2023
Lyon - Eurexpo
International trade show for automotive aftersales and services for mobility

POLLUTEC Lyon

7/10/2025
Lyon - Eurexpo
Conferences, workshops, business meetings and solutions to environmental issues

SITEVI

25/11/2025
Montpellier - Parc des Expositions
International exhibition of equipment and know-how for the vine, wine, fruit and olive growing sectors

SALON DU FROMAGE

22/02/2026
Paris Expo - Porte de Versailles
The largest showcase of cheese know-how

EQUIP AUTO Algeria

17/02/2025
Alger - Palais des Expositions de la Safex
Annual international trade fair for equipment and services for all vehicles

JEC WORLD

4/03/2025
Paris Nord Villepinte
The global event for the composites industry, which brings together the entire composites value chain in Paris every year.

INTERMAT

24/04/2027
Paris Nord Villepinte
The meeting place for all construction industry professionals to contribute to the efficiency of building projects

CARREFOUR INTERNATIONAL DU BOIS

2/06/2026
Nantes - Parc des Expositions
A must-attend event for the wood industry

BATIMAT

28/09/2026
Paris Expo - Porte de Versailles
Batimat is the international trade show for the construction industry, for all contractor decision-makers and professionals to select the innovative solutions for the buildings of today and tomorrow.

EUMO

9/06/2026
Paris Expo - Porte de Versailles
The business meeting place for public transport and mobility players

SIAL Paris

17/10/2026
Paris Nord Villepinte
SIAL Paris brings together all the key players, producers & buyers, and reveals the trends and innovations that will shape the food industry of tomorrow.

EQUIPHOTEL

3/11/2024
Paris Expo - Porte de Versailles
The leading professional and international meeting place for the hotel and catering sector

ALL4PACK

23/11/2026
Paris Nord Villepinte
The flagship event for the packaging and logistics ecosystem
Testimonials
  • I consider SIAL to be one of the most interesting food fairs in the world. Very comprehensive in the range of products offered, it allows me to see both the big industry and the small artisan and regional producer. It is a good opportunity to meet established partners with whom we already work and, for me who is always on the lookout for new ideas and products, a great source of inspiration. I would say that this is an event not to be missed!
    Alessandro PRANDI – Socio, A.P. DISTRIBUZIONE. SIAL PARIS 2022
  • I have been visiting Sial for many years. The show is always very interesting, both for the quality of the exhibitors and for the perfect organization. Very easy to visit, the pavilions are very well organized and clearly divided by product categories, always very interesting in my opinion the fresh meat one.
    Riccardo ULERI - Amministratore Delegato, Longino & Cardenal SpA. SIAL PARIS 2022
  • The visit to SIAL is very important for our company. It is a unique opportunity to meet all our business partners (suppliers and customers), to get new ideas and to discuss not only the trends but also the agri-food situation on the 5 continents. For a trading company like ours, it is important to be able to hear the opinions and comments of all the players in the different sectors in which we operate. SIAL Paris is the global meeting point for all sectors of the food chain, from raw materials to finished products.
    Danilo Battimelli ITOCHU, Italiana S.p.A. SIAL PARIS 2022
  • Sial Paris is a world-class event for the FMCG industry. I always try to be there to keep up with the latest developments and to evaluate new business opportunities. It is also an important opportunity to meet our foreign suppliers.
    Massimiliano Lazzari - D&C S.p.A. Purchasing & Logistic Manager. SIAL PARIS 2022
  • An interesting event to present the main themes of the next Batimat. I think that a greater participation of the exhibitors, as well as of the specialized press, could lead to a greater involvement of the visitors (in the specific case of Batimat) even in the sectorial conferences and workshops (materials, sustainability, innovation), as it was the case in the brief but intense debate that took place at the end of the event.
    Mario DE LORENZIS, Technical sales support, ENSINGER PLASTIC. LOW CARBON TOUR MONDIAL DU BATIMENT 2022